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SIR THE LABEL | 3X1 | White Linen Blouse & Jeans | Seymour & Ford
La Femme

Three Rules For Weekend Dressing

There is a universal magic we all know and anticipate on a weekly basis… waking up on a Saturday morning with endless possibilities before you. It is a time to relax, refresh and regroup after a demanding working week and your Saturday outfit should reflect this energy. In other words dress for comfort. The perfect …

TRENERY | Winter Knit In Navy | Seymour & Ford
La Femme

Perfecting Transeasonal Styling

As Autumn descends upon us my favourite time of year both in terms of season and style begins and as the days become increasingly cooler transeasonal dressing too begins. Achieved by way of layering and the blending of fabrics, transeasonal dressing is easy when you have invested in neutral knits which can be adapted to any outfit. …

AMELIUS THE LABEL | The Boyfriend Jean | Seymour & Ford
La Femme

Feminizing the Boyfriend Jean

I recently purged my wardrobe of all items that no longer suited my style philosophy. It was cleansing yet horrifying at the same time having seen first hand how much money had been wasted on clothes that simply weren’t me. During this cathartic experience I realised my jeans had been worn to death and mentally made a note …